Search intent, maximized — profitably.
We’re a search arbitrage company that acquires high‑intent traffic, routes it through first‑party relevance models, and monetizes with premium demand sources — all under strict policy compliance.
DOV stands for Demand • Outcomes • Value — our north stars for every click we purchase and every experience we deliver.
Synthetic demo data. Actual performance varies by market, demand partner, and inventory quality.
How DOV arbitrage works
A clean, policy‑forward loop: acquire compliant traffic, elevate relevance, optimize yield, and reinvest efficiently.
Acquire & qualify
We source paid clicks from approved networks only. Each visit is scored in real time using first‑party signals (geo, device, query semantics) to qualify intent and screen for low‑quality patterns.
Route & match
Our routing layer maps queries to curated experiences: instant answers, vertical results, and ad placements designed for utility — not distraction.
Monetize & learn
We blend demand from multiple partners, optimize floor prices and layouts, and continuously A/B test creatives and policies for higher eCPM and user satisfaction.
Policy‑first operations
We follow strict content and placement rules, maintain traffic provenance records, and ship regular internal compliance reviews.
- Approved supply only
- Audience safety controls
- Consent & regional signals
Monetization without clutter
Layouts prioritize intent satisfaction. When ads appear, they’re relevant, high‑quality, and viewable.
- Curated demand partners
- Viewability‑aware rendering
- Floor & timeout tuning
First‑party analytics
We rely on our own measurement where possible, with minimal third‑party scripts and strong privacy defaults.
- Latency‑light instrumentation
- Privacy choices honored
- Exportable reporting
The DOV Platform
Everything you need to run durable, compliant search arbitrage — and nothing you don’t.
Traffic Graph
Real‑time quality scoring with anomaly detection and throttling to keep supply clean and profitable.
Intent Router
Fast query‑to‑experience mapping with keyword groups, landing variations, and policy guardrails.
Yield Engine
Waterfalls, bidders, and floors that adapt to demand, improving eCPM without harming UX.
Insights
Exportable reporting with cohort breakdowns by geo, device, creative, and partner.
Outcomes we optimize for
Higher yield, happier users, stronger partnerships.
+18–37% eCPM
Observed range after floor & layout optimization across select cohorts.
↓ Time‑to‑First‑Answer
Faster perceived relevance through lightweight experiences and prefetching.
99.9%+ Policy Pass
Strong traffic provenance and automated checks reduce partner friction.
Logos are representative categories only.
FAQ
Short answers to common questions.
What is “search arbitrage” at DOV?
We purchase compliant search traffic and connect users with useful results and relevant ads. Our goal is to improve user utility while achieving positive margin after media costs.
How do you ensure compliance?
We accept traffic only from approved sources, enforce placement rules, and maintain documentation. We also run automated checks for content category and geography restrictions.
Do you share data?
We minimize third‑party scripts and rely on first‑party analytics. Data access for partners is scoped and contractually limited to what’s necessary for performance and reporting.
Can we integrate quickly?
Yes. Our router supports rapid onboarding with template experiences. We can start with a sandbox and move to production once compliance is verified.
Let’s talk
Tell us about your inventory or demand goals. We’ll respond with a short plan and next steps.
Our promise
We optimize for Demand, Outcomes, and Value. If a tactic doesn’t improve user utility and partner trust, we don’t ship it.
- Transparent reporting
- Lightweight, fast pages
- Respect for user choices
- Human review on sensitive changes